Broward County Commission Regular Meeting
Director's Name: Hazelle P. Rogers
Department: County Commission
Information
Requested Action
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A. MOTION TO AUTHORIZE County Administrator to negotiate and execute an agreement with the City of Lauderhill providing funding in an amount not to exceed $250,000 to support a Signature Broward Kickoff Event and underwrite countywide promotion and multi-city activation related to the 2026 FIFA World Cup™; and to authorize the County Administrator to take all necessary administrative and budgetary actions to implement the foregoing.
ACTION: (T-3:23 PM) Approved motion to direct staff to meet with the City of Lauderhill in order to bring back a proposal, as recited by County Attorney Andrew Meyers, for the May 12 Commission meeting. (Refer to minutes for full discussion.)
VOTE: 8-1. Commissioner Udine voted no.
B. MOTION TO ADOPT budget Resolution transferring funds from the reserve within the General Fund in the amount of $250,000 for the purpose of providing Fiscal Year 2026 funding for the referenced agreement; and to authorize the County Administrator to take all necessary administrative and budgetary actions required to implement the foregoing. (Commissioner Rogers)
ACTION: (T-3:23 PM) Approved motion to direct staff to meet with the City of Lauderhill in order to bring back a proposal, as recited by County Attorney Andrew Meyers, for the May 12 Commission meeting. (Refer to minutes for full discussion.)
VOTE: 8-1. Commissioner Udine voted no.
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Why Action is Necessary
A. Board approval is required to delegate authority to execute the referenced agreement.
B. Transferring funds from reserve requires approval of the Board.
What Action Accomplishes
A. Allows County to provide funding to support a Signature Broward Kickoff Event and to underwrite countywide promotion and multi-city activation related to the 2026 FIFA World Cup™.
B. Appropriates one-time funds in Fiscal Year 2026 from reserve for the referenced purpose.
Goal Related Icon(s)
☐County Commission
☐Go Green
☐MAP Broward
Previous Action Taken
Summary Explanation/Background
The FIFA World Cup 2026™ will take place across multiple locations in the United States, Mexico, and Canada, including at Hard Rock Stadium in Miami Gardens, Florida, during June and July 2026. Seven FIFA World Cup 2026™ matches will be played at Hard Rock Stadium, including the Bronze Final on Saturday, July 18, 2026.
The event is expected to attract tourists from around the world to Broward County and generate significant excitement within our communities. Tickets to matches are expected to cost hundreds of dollars each, placing them beyond the reach of many residents. Broward County’s municipalities have expressed an interest in hosting events to bring the community together and drive economic development during the FIFA World Cup 2026™. Allocating funds for this purpose is a deliberate economic and community development strategy that ensures that our cities, in partnership with local Broward businesses and community organizations, can host safe and relevant activities, including legacy and youth development programs. This is a once-in-a-generation opportunity.
As described in the attached Exhibit 1, planned events include a Signature Kickoff Event on June 9 at Central Broward Regional Park, watch parties, and the promotion of local businesses and municipalities throughout Broward County during the tournament. The City of Lauderhill will lead the efforts related to the Signature Kickoff Event and collaborate with other municipalities.
If approved, this item would authorize the County Administrator to enter into an agreement with the City of Lauderhill to provide up to $250,000 to support the Signature Broward Kickoff Event described in Exhibit 1 and underwrite countywide promotion and multi-city activation related to the 2026 FIFA World Cup™.
This item is submitted after the deadline because the circumstances necessitating submission arose after the deadline. Deferral to a subsequent meeting would reduce the time available for municipal planning, potentially diminishing the value of events and activities for County residents.
Source of Additional Information
Dwight Hinkson, Executive Administrator, 954-357-7009
Fiscal Impact
Fiscal Impact/Cost Summary
$250,000 from the reserve for County Commission - Contingency in the General Fund.